Discovery – Work to understand your priorities and goals, etc.
Plan – collaboratively plan the new site design, SEO strategy, etc.
Develop – iterative design showing progress weekly with scheduled review sessions
Launch and Maintenance – review and organize maintenance tasks, tracking and reporting, analytics, backups, etc.
WordPress and various themes/plugins
Low Maintenance Costs – low cost of operating the environment, minimize custom code (no custom code if possible)
Effective calls to action